Systems Conference / Workshop
Agenda

January 12th – 16th, 2026

Swipe Through the Future of Your Business

Each of these 13 rooms tackles a key area of property management that can transform your business. Scroll through to explore each one individually, what you’ll learn and which sponsor is powering the experience. This is your chance to dive into specific topics, real-world challenges, and practical solutions that will help you optimize systems, boost growth, and make smarter decisions. Every room is designed to equip you with actionable tools you can start using from day one.
ASSET MANAGEMENT
Room
Automation
Room
Client Experience
Room
Finance
Room
Growth & BDM
Room
Law and Disorder
Room
MAINTENANCE
Room

The Processes Room focuses on streamlining operations and building strong internal systems. Each session will feature industry expert property managers who will begin by sharing their process in a 15–20 minute presentation. The remainder of the session will be hands-on: attendees will work alongside these experts to actively build and refine their own processes. Designed for immediate application, this room targets the most critical systems in property management: Move-In, Move-Out, Owner Onboarding, and Owner/Property Offboarding.

Sponsored by

The Maintenance Room tackles one of the most demanding and complex areas of property management: maintenance. Attendees will hear from industry expert property managers as they share strategies, tools, and insights for improving maintenance operations, vendor coordination, and resident satisfaction. In addition to these sessions, the room will feature a dedicated Make Ready/Unit Turn process session, where an industry expert will lead a 15–20 minute presentation followed by a hands-on workshop. During this workshop, attendees will actively build and refine their own Make Ready processes, gaining actionable takeaways they can implement immediately.

Sponsored by

The Asset Management Room focuses on elevating the role of the property manager to that of a strategic advisor. Industry expert property managers in this room will explore how to help clients grow long-term wealth by maximizing ROI, making data-informed decisions, and managing capital improvements effectively. You’ll walk away with techniques for shifting owner conversations from rent collection to asset performance. This track is for professionals looking to move from tactical to truly transformational management.

Sponsored by

The Tenant Relations Room, where industry expert property managers will cover the human side of property management. Sessions will focus on communication strategies, conflict resolution, and fostering tenant loyalty — all key to reducing turnover and maintaining a strong reputation. Expect insights on creating systems that support positive tenant experiences without draining your team. This room is about turning tenants into long-term partners through trust and service.

 

Sponsored by

The Technology & AI Room explores the tools driving the future of property management. Industry expert property managers will present real examples of how companies are integrating automation, machine learning, and smart devices to improve operations and decision-making. These sessions are for forward-thinkers looking to work smarter from virtual inspections, predictive maintenance, data analysis, and interviewing and hiring. Learn how to stay ahead of the tech curve without losing the personal touch.


Sponsored by

The Automation Room, where industry expert property managers will show how to eliminate repetitive tasks and streamline your team’s workload. Topics include automating communication, accounting, renewals, and more — all with the goal of freeing up time while maintaining high service standards. This track is ideal for anyone looking to do more with less through smart systems and thoughtful integration. Expect practical frameworks and automation case studies from seasoned operators.


Sponsored by

The Growth & BDM Room is all about scaling your portfolio and building a stronger brand. Industry expert property managers will share proven marketing tactics, sales techniques, and growth strategies to help you attract more owners and close more deals. Whether you’re building a BDM department or handling it all yourself, this room offers insight into what’s working in today’s competitive market. If growth is your priority, this is where you need to be.


Sponsored by

The Client Experience Room puts the spotlight on elevating service for both owners and tenants. Industry expert property managers will dive into how exceptional communication, smart perks, and proactive support can improve retention, reduce churn, and drive referrals. These sessions will cover both strategic and tactical approaches to creating memorable, brand-aligned experiences at every touchpoint. In today’s market, delivering a great experience isn’t optional — it’s a competitive edge.


Sponsored by

The Finance Room, where industry expert property managers will unpack the numbers that drive property management success. Topics include budgeting, forecasting, cash flow management, and investment strategies designed to improve profitability and support growth. Whether you’re trying to understand your P&L or optimize financial performance for your clients, this room has answers. These sessions will make finance feel less intimidating — and more empowering.


Sponsored by

The Work-Life Balance Room is dedicated to helping property managers avoid burnout and build sustainable careers. Industry expert property managers will explore time management, stress reduction, and operational strategies that let you serve clients without sacrificing your personal life. Learn how to build systems and teams that support you — not bury you. This room is a must for people looking to thrive in the long game.


Sponsored by

The Remote Team Member Training Room offers best practices for hiring, onboarding, and leading remote staff. Industry expert property managers will share how top companies are building efficient, effective remote teams that support everything from leasing to customer service. Topics will include training systems, communication tools, and performance management for offshore and distributed teams. If you want to expand your team without adding burnout, this room is essential.

 

Sponsored by

The Processes Room helps property managers tighten their operations and scale confidently. Industry expert property managers will kick off each session with a 15–20 minute overview of a proven process, followed by a collaborative, workshop-style deep dive. Attendees will leave with customized versions of essential workflows tailored to their business. This room focuses on key operational pain points: Lease Renewals, Property Onboarding, Delinquency and Evictions, and Owner/Property Offboarding.

Sponsored by

The Law and Disorder Room is dedicated to the legal and regulatory side of property management. This room tackles critical topics like government affairs, tenant-landlord policies, fair housing, and compliance challenges that impact day-to-day operations. Designed to help property managers stay informed and protected, the Law and Disorder Room offers a clear view of the legal landscape — equipping professionals to make confident, compliant decisions that support long-term success.

Sponsored by

Process & Operations
Room
PROCESSES
Room
Remote Team Member Training Room
Technology & AI
Room
Tenant Relations
Room
WORK-LIFE BALANCE
Room

The Asset Management Room focuses on elevating the role of the property manager to that of a strategic advisor. Industry expert property managers in this room will explore how to help clients grow long-term wealth by maximizing ROI, making data-informed decisions, and managing capital improvements effectively. You’ll walk away with techniques for shifting owner conversations from rent collection to asset performance. This track is for professionals looking to move from tactical to truly transformational management.

Sponsored by

The Automation Room, where industry expert property managers will show how to eliminate repetitive tasks and streamline your team’s workload. Topics include automating communication, accounting, renewals, and more — all with the goal of freeing up time while maintaining high service standards. This track is ideal for anyone looking to do more with less through smart systems and thoughtful integration. Expect practical frameworks and automation case studies from seasoned operators.

Sponsored by

The Client Experience Room puts the spotlight on elevating service for both owners and tenants. Industry expert property managers will dive into how exceptional communication, smart perks, and proactive support can improve retention, reduce churn, and drive referrals. These sessions will cover both strategic and tactical approaches to creating memorable, brand-aligned experiences at every touchpoint. In today’s market, delivering a great experience isn’t optional — it’s a competitive edge.

Sponsored by

The Finance Room, where industry expert property managers will unpack the numbers that drive property management success. Topics include budgeting, forecasting, cash flow management, and investment strategies designed to improve profitability and support growth. Whether you’re trying to understand your P&L or optimize financial performance for your clients, this room has answers. These sessions will make finance feel less intimidating — and more empowering.

Sponsored by

The Growth & BDM Room is all about scaling your portfolio and building a stronger brand. Industry expert property managers will share proven marketing tactics, sales techniques, and growth strategies to help you attract more owners and close more deals. Whether you’re building a BDM department or handling it all yourself, this room offers insight into what’s working in today’s competitive market. If growth is your priority, this is where you need to be.

Sponsored by

The Law and Disorder Room is dedicated to the legal and regulatory side of property management. This room tackles critical topics like government affairs, tenant-landlord policies, fair housing, and compliance challenges that impact day-to-day operations. Designed to help property managers stay informed and protected, the Law and Disorder Room offers a clear view of the legal landscape — equipping professionals to make confident, compliant decisions that support long-term success.

Sponsored by

The Maintenance Room tackles one of the most demanding and complex areas of property management: maintenance. Attendees will hear from industry expert property managers as they share strategies, tools, and insights for improving maintenance operations, vendor coordination, and resident satisfaction. In addition to these sessions, the room will feature a dedicated Make Ready/Unit Turn process session, where an industry expert will lead a 15–20 minute presentation followed by a hands-on workshop. During this workshop, attendees will actively build and refine their own Make Ready processes, gaining actionable takeaways they can implement immediately.

Sponsored by

The Processes Room helps property managers tighten their operations and scale confidently. Industry expert property managers will kick off each session with a 15–20 minute overview of a proven process, followed by a collaborative, workshop-style deep dive. Attendees will leave with customized versions of essential workflows tailored to their business. This room focuses on key operational pain points: Lease Renewals, Property Onboarding, Delinquency and Evictions, and Owner/Property Offboarding.

Sponsored by

The Processes Room focuses on streamlining operations and building strong internal systems. Each session will feature industry expert property managers who will begin by sharing their process in a 15–20 minute presentation. The remainder of the session will be hands-on: attendees will work alongside these experts to actively build and refine their own processes. Designed for immediate application, this room targets the most critical systems in property management: Move-In, Move-Out, Owner Onboarding, and Owner/Property Offboarding.

Sponsored by

The Remote Team Member Training Room offers best practices for hiring, onboarding, and leading remote staff. Industry expert property managers will share how top companies are building efficient, effective remote teams that support everything from leasing to customer service. Topics will include training systems, communication tools, and performance management for offshore and distributed teams. If you want to expand your team without adding burnout, this room is essential.

Sponsored by

The Technology & AI Room explores the tools driving the future of property management. Industry expert property managers will present real examples of how companies are integrating automation, machine learning, and smart devices to improve operations and decision-making. These sessions are for forward-thinkers looking to work smarter from virtual inspections, predictive maintenance, data analysis, and interviewing and hiring. Learn how to stay ahead of the tech curve without losing the personal touch.

Sponsored by

The Tenant Relations Room, where industry expert property managers will cover the human side of property management. Sessions will focus on communication strategies, conflict resolution, and fostering tenant loyalty — all key to reducing turnover and maintaining a strong reputation. Expect insights on creating systems that support positive tenant experiences without draining your team. This room is about turning tenants into long-term partners through trust and service.

Sponsored by

The Work-Life Balance Room is dedicated to helping property managers avoid burnout and build sustainable careers. Industry expert property managers will explore time management, stress reduction, and operational strategies that let you serve clients without sacrificing your personal life. Learn how to build systems and teams that support you — not bury you. This room is a must for people looking to thrive in the long game.

Sponsored by

MONDAY, JANUARY 12, 2026

Monday, JANUARY 12, 2026

In-person registration: receive your conference materials. Answer a few quick questions to tailor your experience!

Location > TBD

Embark on a thrilling adventure through 13 interactive game rooms, each offering a unique interactive experience, drinks, and endless fun!

Location > Across All Rooms

Unwind at our Late Night Happy Hour with drinks, networking, and fun conversations. The perfect way to end your conference day!

 

Location > Room 1060

Monday, JANUARY 12, 2026

In-person registration: receive your conference materials. Answer a few quick questions to tailor your experience!

Location > TBD

Embark on a thrilling adventure through 13 interactive game rooms, each offering a unique interactive experience, drinks, and endless fun!

Location > Across All Rooms

Unwind at our Late Night Happy Hour with drinks, networking, and fun conversations. The perfect way to end your conference day!

 

Location > Room 1060

TUESDAY, JANUARY 13, 2026

Tuesday (JANUARY 13, 2026)

In-person registration: receive your conference materials. Answer a few quick questions to tailor your experience!

Location > TBD

COMING SOON

Location > TBD

Location > TBD

Location > TBD

Unwind at our Late Night Happy Hour with drinks, networking, and fun conversations. The perfect way to end your conference day!

Location > TBD


Join us for a fun-filled Bowling Night! Knock down some pins, enjoy friendly competition, and network with fellow attendees in a relaxed and lively atmosphere. It’s the perfect way to unwind, make new connections, and have a blast outside the conference sessions.

Location > TBD

Unwind at our Late Night Happy Hour with drinks, networking, and fun conversations. The perfect way to end your conference day!

Location > TBD

Tuesday (January 13, 2026)

In-person registration: receive your conference materials. Answer a few quick questions to tailor your experience!

Location > TBD

COMING SOON

Location > TBD

Location > TBD

Location > TBD

Unwind at our Late Night Happy Hour with drinks, networking, and fun conversations. The perfect way to end your conference day!

Location > TBD


Join us for a fun-filled Bowling Night! Knock down some pins, enjoy friendly competition, and network with fellow attendees in a relaxed and lively atmosphere. It’s the perfect way to unwind, make new connections, and have a blast outside the conference sessions.

Location > TBD

Unwind at our Late Night Happy Hour with drinks, networking, and fun conversations. The perfect way to end your conference day!

Location > TBD

WEDNESDAY, JANUARY 14, 2026

Wednesday (JANUARY 14, 2026)


Enjoy a delightful lunch break on us! Take this opportunity to relax, recharge, and network with fellow attendees, all courtesy of the conference. It’s the perfect time to refuel and prepare for the exciting sessions ahead.


Location > TO BE ANNOUNCED

Location > TBD

Blanket Presents: An Evening of Magic!

Get ready to experience the ultimate magic experience at the PM Systems Conference stage in Las Vegas! 

Location > TBD

Blanket Presents: An Evening of Magic!

Get ready to experience the ultimate magic experience at the PM Systems Conference stage in Las Vegas! 

Location > TBD

Blanket Presents: An Evening of Magic!

Get ready to experience the ultimate magic experience at the PM Systems Conference stage in Las Vegas! 

Location > TBD

Blanket Presents: An Evening of Magic!

Get ready to experience the ultimate magic experience at the PM Systems Conference stage in Las Vegas! 

Location > TBD

Unwind at our Late Night Happy Hour with drinks, networking, and fun conversations. The perfect way to end your conference day!

Location > TBD

Wednesday (JANUARY 14, 2026)



Join Tiffany Rosenbaum, Tony Cline, and Brad Randall for a walk/run session designed to fit your pace. Open to all fitness levels, this 7:00am – 8:00am workout is the perfect way to refresh and energize for the day’s events at the PM Systems Conference.

Enjoy a delightful lunch break on us! Take this opportunity to relax, recharge, and network with fellow attendees, all courtesy of the conference. It’s the perfect time to refuel and prepare for the exciting sessions ahead.


Location > TO BE ANNOUNCED

Location > TBD

Blanket Presents: An Evening of Magic!

Get ready to experience the ultimate magic experience at the PM Systems Conference stage in Las Vegas! 

Location > TBD

Blanket Presents: An Evening of Magic!

Get ready to experience the ultimate magic experience at the PM Systems Conference stage in Las Vegas! 

Location > TBD

Blanket Presents: An Evening of Magic!

Get ready to experience the ultimate magic experience at the PM Systems Conference stage in Las Vegas! 

Location > TBD

Blanket Presents: An Evening of Magic!

Get ready to experience the ultimate magic experience at the PM Systems Conference stage in Las Vegas! 

Location > TBD

Unwind at our Late Night Happy Hour with drinks, networking, and fun conversations. The perfect way to end your conference day!

Location > TBD

THURSDAY, JANUARY 15, 2026

Thursday (JANUARY 15, 2026)


Location > TBD

Location > TBD

Lunch with 7 to 10 of your colleagues and a vendor. Some of the best ideas come from meeting new people in the industry and talking shop. We have created an interactive lunch where you can have a great meal and find out new ideas.

Location > TBD

Location > TBD

Join us at 90 NINETY Bar + Grill in the Suncoast Hotel & Casino for an unforgettable evening of drinks, appetizers, and live music! This lively event, sponsored by Second Nature, is the perfect chance to relax, connect, and enjoy the vibrant atmosphere of one of Las Vegas’ favorite spots. Don’t miss out on this fantastic night of food, fun, and entertainment!
Location > 90 NINETY Bar + Grill

Unwind at our Late Night Happy Hour with drinks, networking, and fun conversations. The perfect way to end your conference day!

Location > TBD

Thursday (JANUARY 15, 2026)


Location > TBD

Location > TBD

Lunch with 7 to 10 of your colleagues and a vendor. Some of the best ideas come from meeting new people in the industry and talking shop. We have created an interactive lunch where you can have a great meal and find out new ideas.

Location > TBD

Location > TBD

Join us at 90 NINETY Bar + Grill in the Suncoast Hotel & Casino for an unforgettable evening of drinks, appetizers, and live music! This lively event, sponsored by Second Nature, is the perfect chance to relax, connect, and enjoy the vibrant atmosphere of one of Las Vegas’ favorite spots. Don’t miss out on this fantastic night of food, fun, and entertainment!
Location > 90 NINETY Bar + Grill

Unwind at our Late Night Happy Hour with drinks, networking, and fun conversations. The perfect way to end your conference day!

Location > TBD

Friday,
JANUARY 16, 2026

Friday (JANUARY 16, 2026)

Friday (JANUARY 16, 2026)

Speaker Topics

COMING SOON

Speaker Topics

Brian Birdy - The Power of Guarantees: Removing Owner Fears and Driving Growth

Owners hesitate to sign management agreements because of fear: *What if my home doesn’t rent? What if I don’t like you? What if a pet causes damage?* In this session, Brian Birdy will share how to use guarantees to remove those objections, win more doors, and even create new revenue streams. From rent and satisfaction guarantees to pet and eviction protections, you’ll see how guarantees not only overcome objections but also become profitable services. Attendees will leave with practical examples of guarantees they can implement to close more contracts, ease owner concerns, and grow their business.

Room: Growth & BDM

TBD

Room: TBD

Wolfgang Croskey - Wolf’s AI Lab: Experiments, Tools & Breakthroughs for Property Managers

Step into Wolf’s AI Lab—where curiosity meets cutting-edge tech. This interactive, fast-paced session will explore real-world AI tools, surprising use cases, and breakthrough ideas for property managers. No fluff, just powerful experiments and takeaways that’ll challenge how you think about work, growth, and the future of our industry.

What’s in the lab? You’ll have to show up to find out.

Room: Technology & AI

Marly Davis - The Forever Client Map: Spotting Breakdowns Before They Break Trust

Every property manager dreams of “forever clients,” but most lose them long before renewal — usually because of small gaps that go unnoticed until it’s too late. In this interactive workshop, Marly Davis will guide you through mapping the entire owner journey, from the very first call to long-term retention. Using sticky notes (or digital boards), Marly will help you uncover hidden touchpoints where dropped balls happen, design systems to catch them early, and build a blueprint for delivering a consistent, unforgettable client experience. If you want to stop preventable churn and start creating loyal owners for life, this is the session you can’t afford to miss.

Room: Process & Operations

Sam Eddinger - Notion Builders Workshop: Turn Chaos Into AI-Driven, Actionable Policies

Policies don’t come from thin air—they grow from your company’s DNA. In this workshop, Sam Eddinger, Property Manager from Connecticut, shares how he built a complete policy library starting with his company’s core values, mission statement, and the wisdom found in the best business books. You’ll learn his step-by-step method for drafting, refining, and loading policies into Notion so they become AI-powered tools, not forgotten documents. By the end, you’ll know how to build policies that reflect your culture, support compliance, and give your team instant answers through Notion’s AI.

Room: Process & Operations

Susan Goulding - Your Business, Your Life: Building Systems That Let You Enjoy Both

Running a successful business shouldn’t mean sacrificing your family, friends, or personal well-being. In this session, Susan Golding will share the processes and boundaries she has created to achieve a healthier work-life balance while still driving growth. Drawing on her own experience as a business owner, she’ll explain how putting the right people and systems in place not only prevents burnout but also makes you more productive during work hours. Attendees will leave with practical tools to set boundaries, empower their teams, and build a business that supports both their goals and their life.

Room: Work-Life Balance

Sarah Hatch - The Video Advantage: Using Video to Teach, Build Awareness, and Win Clients.

Video isn’t just for selling—it’s one of the best ways to teach, inform, and build trust with your audience. In this session, Sarah Hatch will show how to use video across YouTube, TikTok, Facebook, and your website to create content that educates tenants, landlords, and clients while boosting brand awareness. She’ll cover the basics of video editing, the simple tech gear you need to get started, and how easy it can be to produce consistent content with the right tools. You’ll learn how to turn company policies and leasing information into engaging videos, build a consistent online presence, and repurpose content across platforms to maximize reach. As a bonus, one lucky attendee will win Sarah’s Social Media Starter Kit, packed with resources to jumpstart their video journey.

Room: Client Experience

Lacy Hendricks - Optimized for Growth: Making Your Website the Cheapest Source of Leads

Your website should be your cheapest and most powerful source of leads—but only if it’s optimized the right way. In this session, Lacy Hendricks will show how to build a modern SEO strategy that works in the age of AI. She’ll explain the SEO funnel, the role of intent-driven keywords, and how topical authority builds trust. Attendees will also learn how to systemize blog creation in LeadSimple and Aptly—blending AI tools with team input—and receive a template to put the process into action. With the right approach, your website can move beyond rankings and become your strongest driver of growth and signed doors.

Room: Growth & BDM

Maranda Hunnicutt - The Ticket Advantage: Smarter Routing, Faster Responses, Every Call Answered, Every Time

In this session, Maranda Hunnicutt will share how a communication system for incoming calls can transform the way your company responds to clients. By creating tickets for every call, you ensure messages are never lost, responses stay within the two-hour standard, and calls are always routed to the right person — even when team members are out. This process not only prevents lost deals and reduces frustrated tenants, but also makes your company more efficient, keeps operations running smoothly, and showcases your professional brand. The result is better service, stronger reviews, and ultimately more clients.

Room: Process

Karen Jordan - The Power of the Initial Property Report: Screening Properties, Setting Expectations, Avoiding Problems

The first step in managing a new property should be making sure it’s the right fit. In this session, Karen Jordan will walk through how her team uses the initial property report to set expectations with owners, identify needed repairs, and estimate upfront costs. This process ensures the home is rent-ready and aligned with the company’s standards before taking it on. The report also helps identify red flags—like when an owner refuses to maintain the property—so managers can avoid homes that will bring bad tenants, ongoing problems, and frustrated clients. Attendees will learn how to create and use initial reports as a tool for stronger owner communication, smarter property selection, and long-term portfolio health.

Room: Client Experience

TBD

Room: TBD

TBD

Room: Tenant Relations

Sarah Laidler - The End of “How Do We Do This?”: AI-Powered Source of Truth

Every company struggles with the same problem: team members asking, “How do we do this?” and getting different answers depending on who they ask. This session shows how an AI assistant, trained directly on your company’s policies and procedures, can become the always-available source of truth. By pulling answers from your Google Docs and playbooks, the assistant ensures that every employee follows the same process, every time. You’ll learn how AI can reduce training gaps, eliminate inconsistency, and free up leaders from repetitive questions, so your team can focus on execution, not guesswork.

Room: Technology & AI

Brandy Landon - EOS in Action: How to Structure Accountability and Empower Your Teams

EOS has powerful tools that can transform how your company operates—but only if you know how to use them. In this session, Brandy Landon will share how her company put EOS into practice and the tools that made the biggest difference. You’ll learn how to build and use an Accountability Chart, apply the People Analyzer, and implement Delegate & Elevate to create clarity and empower your team. Brandy will also walk through how these tools work in different structures—pods, departmental, or portfolio—so you can adapt them to your own company. Attendees will leave with handouts and templates to start using EOS right away.

Room: Process & Operations

Peter Lohmann - Mastering Move-Outs: Refine Your Process to Reduce Owner Churn

Move-outs are often the point where property management companies lose owners—but they don’t have to be. In this session, Peter Lohmann will share the move-out process his company has refined over years, a system that contributed to reducing owner churn by 50%. He’ll walk through the steps that make move-outs smooth, clean, and effective for both tenants and owners, while demonstrating how to use the process to show owners your true value. By presenting the new rent potential and how their property can remain profitable, you turn a risky transition into an opportunity to strengthen relationships. This workshop will also be collaborative: if you don’t yet have a move-out process, you’ll start building one; if you already do, you’ll compare with others, identify gaps, and refine it to retain more owners.

Room: Process

Peter McKenzie - Fractional Power: Leveraging Executive Talent Without the Full-Time Price Tag

Every business hits a point where leadership expertise is critical—but not always affordable. That’s where fractional executives come in. This session shows how bringing in part-time C-suite talent can help you scale smarter, strengthen your strategy, and unlock growth opportunities, all while keeping overhead under control.

Room: Work-Life Balance

Beyond Management: How Entrepreneurs Become Investors in the Businesses Around Them

Most entrepreneurs focus on running their business, but the real breakthrough comes from learning to act like an investor. This session will explore how property management leaders can leverage their expertise to create ownership opportunities beyond daily operations—whether it’s acquiring PM companies, building vertically integrated services, purchasing client assets, expanding into Airbnbs, or even becoming a partner in a new market by coaching a rising property manager to launch their own business. Attendees will leave with a roadmap for shifting from operator to investor, unlocking new streams of income, and creating long-term wealth through strategic growth.

Room: Finance

Mike Mefferd - Smart Investing for PM Companies: Investing Strategies That Create Cash Flow and Tax Shields

In this session, Mike Mefferd will share how he uses smart investment strategies to build wealth alongside running a property management business. Learn how he acquires off-market properties from clients, funds deals through a private debt fund paying investors 10% interest, and purchases homes all-cash before renovating, leasing, and refinancing with long-term debt. Mike will also explain how accelerated depreciation creates a powerful tax advantage, allowing property managers to offset their management income while freeing up capital for even more investment opportunities. Attendees will leave with a practical framework for creating cash flow and leveraging tax shields to grow faster.

Room: Finance

Budgeting for Growth: Turning Numbers Into a Roadmap for Success

A budget isn’t just numbers on a spreadsheet—it’s the roadmap for your company’s future. In this session, Mike Mefferd will share his process for reviewing budget-to-actual performance each month and using those insights to shape the budget for the year ahead. Attendees will learn how to align departmental goals with financial targets, assign responsibility across teams, and ensure that growth plans—like hiring—are backed by revenue. With the right process, budgeting becomes a guide for every decision, helping your company grow responsibly and achieve big goals.

Room: Asset Management

Chris Mullinax - 300 Surveys, 300 Reviews: From Complaints to Cheers

Most property management companies brace for tenant reviews like a storm—but Chris Mullinax has flipped the script. In 2025 alone, his company generated 300 tenant surveys and 300 positive Google reviews, creating a measurable shift in tenant satisfaction. The results? 50% fewer move-outs, a surge in lease renewals, and clients enjoying a significant boost in NOI. In this session, Chris will break down the exact process behind this transformation, showing how feedback and reputation can move from being a liability to one of the most powerful assets in your PM business.

Room: Tenant Relations

Julie Mullinax - Numbers Don't Lie: Mastering the Math of Property Management Profits

Your numbers are talking—are you listening? Every decision in property management shows up in the books, and the metrics don’t lie about where you’re winning or losing. In this session, Julie Mullinax will cut through the noise, highlight the key numbers that reveal your true profitability, and show you how to use them with confidence. You’ll walk away knowing exactly which metrics to track, how to interpret them, and how to turn financial clarity into new profit centers that last.

Room: Finance

Kevin Patterson - From Burnout to Balance: Why Fitness Matters for You and Your Team

Property management is a high-stress profession, and without balance, it can take a toll on both leaders and employees. In this session, Kevin Patterson will share how he makes fitness and wellness a priority in his own life—balancing frequent travel between Tennessee and California, preparing for a bodybuilding show, and leading a demanding company. He’ll also explain how giving employees space for fitness—whether stretching, walking, or lifting weights—leads to healthier teams, fewer sick days, and better performance. Attendees will walk away with strategies for building a culture of wellness, supporting their employees’ health, and sustaining their own energy as leaders.

Room: Work-Life Balance

Thomas Perfect - Growth Through Compensation: Structuring BDM Pay to Scale Your Portfolio

Adding 100 doors a year doesn’t happen by accident—it takes a strong growth plan and the right incentives. In this session, Thomas Perfect will share how his company has consistently added over 100 properties annually, with a focus on how Business Development Manager (BDM) compensation structures fuel that growth. He’ll walk through his own commission agreements, what’s worked and what hasn’t, and how to design compensation that motivates results. Attendees will also hear from peers in the room about their own commission models, providing multiple perspectives on what drives success. By the end, you’ll have practical insights and sample agreements to help you build or refine your own BDM compensation structure.

Room: Growth & BDM

Brad Randall - Refining Your Property Onboarding Process: What We Broke, Fixed, and Learned from 60 New Doors in One Weekend

When Brad Randall’s team had to onboard 60 single-family homes in one weekend—some vacant, some rented—it put their entire system to the test. This session dives into the lessons learned from onboarding at scale, revealing what broke, what was fixed, and how they refined their property onboarding process for future success. You’ll get a firsthand look at how one stressful weekend became a masterclass in process improvement and team coordination, with actionable insights you can bring back to your own company.

Room: Process

Expectations Matter: 5 Milestones to Build Better Owner Relationships and Stronger Teams

Not every owner is the right fit for your property management company—and knowing that upfront can save you time, stress, and potential legal risk. In this session, Brad Randall shares five critical client expectation milestones that set the tone for long-term success. He’ll walk through the exact framework he uses to ensure owners are aligned with his company’s values and processes before issues arise. You’ll learn how clear expectations help prevent miscommunication, boost employee morale, and create smoother operations. This approach not only filters out difficult clients early—it also empowers your team, improves owner retention, and supports long-term growth. If you’ve ever struggled with demanding owners or inconsistent client experiences, this session will give you the tools to fix that.

Room: Client Experience

TBD

Room: TBD

Leah Schuch - HOA Success Through Communication: Preparing Tenants and Supporting Owners

Strong communication is the foundation of success when managing HOA properties. In this session, a property manager who also manages HOAs will share practical tools for making communication smoother and more effective. You’ll learn how to prepare tenants to live in HOA communities, guide them through rules and expectations, address violations when they occur, and support owners through every stage. With proven systems to reduce conflict and improve service, attendees will leave equipped to handle HOA challenges with confidence.

Room: Tenant Relations

TBD

Room: TBD

Stephen Selinger - The Remote Advantage: Growing Doors and Revenue With a Fraction of the Cost

Stephen Selinger has proven you don’t need a large in-house staff to scale big. With nearly his entire team remote, he’s added more than 100 new properties this year alone, growing to 500 residential and 800 HOA doors under management. At the same time, his focus on customer service has earned him over 700 Google reviews with a 4.9-star rating—helping him dominate search rankings and attract even more growth. In this session, Stephen will share how leveraging remote team members allowed him to scale while keeping costs down, double his revenue per door in five years, and reinvest in marketing, build-to-rent, and acquisitions. Attendees will learn practical strategies to grow faster, cut costs, and maintain 5-star service with a remote-powered team.

Room: Remote Team Member Training

Brenda Smith - Remote by Design: How Global Team Members Drive Daily Operations and Growth

What if your company is built for 350 doors but only managing 250 today? Most property managers would struggle to stay ahead — but not if you design your staffing model with intention.
In this session, Brenda Smith shares how her company deliberately hired and structured a remote team before the growth arrived. With team members based in the Philippines, Mexico, and Nicaragua — hired through referrals and platforms like BetterWho and VPM Solutions — her company runs lean, responsive, and scalable operations every day.
Brenda will walk through how remote professionals now handle the majority of day-to-day tasks, contribute meaningfully to team culture, and help deliver high-quality service that strengthens retention and profitability.

Learn how to:
• Build a team that matches your *future* door count — not just today’s • Use both vetted hiring networks and personal referrals to find top-tier talent • Create systems that make remote team members essential, not optional • Improve service delivery, staff morale, and growth capacity — all at once.

Whether you’re hesitant about remote staffing or ready to scale, this session will give you the roadmap to do it *right from the start*.

Room: Remote Team Member Training

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Room: TBD

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